SCHRAUBTEC

Photo: SchraubTec – Regional trade fair for screw connections (Photo credit: BWeinig/VCG)

In 2021, the Vogel Communications Group (VCG) established a new industrial trade fair on the market with SchraubTec. In doing so, the VCG closed a gap in the industrial sector: With the concept of a regional trade fair series for the topic of screw connections, the Würzburg-based provider of specialist communication networks expert knowledge on screw connections, screw technology, screw tools and C-parts management throughout Germany. The trade fair concept is clearly defined thematically and focuses on the screwing tasks of the industry. The regional proximity makes it easier for trade visitors to participate (short journey, no overnight stay). www.schraubtec.com

Four SchraubTec regional trade fairs will take place again in 2023:

• SchraubTec SÜD: Wednesday 26 April, Stadthalle Sindelfingen
• SchraubTec NORD: Thursday 25 May, MesseHalle Hamburg-Schnelsen
• SchraubTec WEST: Wednesday 13 September, RuhrCongress Bochum
• SchraubTec OST: Tuesday 14 November, International Congress Center Dresden

"There are topics that simply cannot be dealt with purely digitally! Mechanical fasteners such as screws and nuts are technically important construction parts in industrial applications. Screw connections hold the industry together in the truest sense of the word! As the technical possibilities grow, the requirements for screw connections grow. This requires a concrete exchange of know-how, and this is best done face-to-face," explains Bernd Weinig, Director Trade Fair Solutions & Partnerships at VCG: "We make this industrial connection technology with all its facets tangible. Strengthening specialist knowledge, knowledge and skills for secure screw connections is the primary goal of SchraubTec."

VCG's industrial customers send a clear message: Live communication is essential for a successful business. Strong on the topic, specific to the target groups and as an analogue supplement to digital formats, regional trade fairs enable companies to exchange information effectively in person. The response to the SchraubTec regional trade fair is positive because it...

• takes place closer to the customer (= regional – short journey)
• requires fewer resources (= stand construction, time expenditure, travel costs)
• appropriate content and innovations are conveyed (= agenda setting)
• a high quality of contact is guaranteed (= visitor management)
• offered via a neutral platform (= industry organizer)

Photo: SchraubTec – Regional trade fair for screw connections (Photo credit: BWeinig/VCG)

With 700 employees and a turnover of around 100 million, the Vogel Communications Group (VCG) is a leading provider of specialist communication and specialist information. The group of companies is represented at 9 locations in German-speaking countries. The VCG offers a group-owned agency network of 8 communications agencies and service companies. It is anchored in the 5 economic sectors of automotive, industry, information technology, law/business/taxes and B2B communication/marketing with around 100 specialist media.

We make our customers more successful through communication – nationally and internationally!